Chief executive Ron Gourlay 'not afraid' to sell West Brom players this month

West Brom chief executive Ron Gourlay says he 'won’t be afraid' to sell players in this month's transfer window - but is also open to adding to Carlos Corberan's promotion-chasing squad.

The Baggies are back on track in the Championship following a stunning turnaround since Corberan replaced the sacked Steve Bruce in the Hawthorns hot-seat. 

Former Huddersfield Town manager Corberan lost his first game in charge to Sheffield United - but has since steered Albion to 10 wins from 12 games in all competitions.

The one defeat was away at Coventry in the Championship, while a 3-3 FA Cup draw with Chesterfield was rectified in midweek, when a much-changed starting XI overpowered the Spireites on home soil in a 4-0 thumping.

Youngsters such as Reyes Cleary, Jamie Andrews and Taylor Gardner-Hickman started the game, while experienced squad players such as Jake Livermore, Adam Reach, David Button, Martin Kelly and Semi Ajayi also got game time having not featured in the first team recently.

West Brom's run has seen them move into the Championship play-off places - but they face a serious test of their promotion credentials on Friday night when they travel to Turf Moor to tackle Vincent Kompany's table-topping Burnley side.

Gourlay is keen to keep the momentum going and could look to sign 'one, maybe two' players this month, according to reports in the Express & Star.

The Baggies could be looking to secure deals for South Korea striker Cho Gue-Sung and Brighton striker Deniz Undav.

Gue-Sung caught the eye when he scored twice against Ghana in the World Cup - and his club Jeonbuk Hyundai are reportedly looking for a fee of £2.6million.

Seagulls hitman Undav moved to the south coast for £6million but is yet to score a Premier League goal - and Albion are not his sole admirers, with Sunderland, Norwich and Blackburn believed to be keeping tabs on his situation.

Daryl Dike and Brandon Thomas-Asante are Albion's first-choice strikers but Corberan reportedly wants to add more depth to his attacking options.

Callum Robinson joined Cardiff City and Andy Carroll returned to Reading in September, but Corberan still has a large squad, with Kelly and Okay Yokuslu joining on free transfers and Thomas-Asante being recruited from Salford for £300,000 in August.

Money is tight at Albion as the club receive little investment from controlling shareholder Guochuan Lai, who has missed two £5million loan repayment deadlines.

Parachute payments from the Premier League also drop significantly at the end of this season, adding extra pressure to the promotion push for Corberan and his players.

Gourlay has hinted that it could be a hectic end to the January transfer window, telling the Express & Star: "You've got to cut your cloth accordingly. I have rebalanced the squad, cut the costs, and reduced the wages across the board. That has to continue.

"This is where the academy becomes more important. Part of that comes a rebuild of the squad as well - that's just transition.

"I never like to sell players, but if we do have to sell players to keep the club running sustainably, then that'll be a decision I'll have to take - I won't be afraid to do it to protect the club."

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