Soccer

    The best anytime goalscorer betting strategies

    Seb SternikSeb Sternik14 April 2025
    anytime goalscorer

    anytime goalscorer

    We look at some of the best strategies to help you regularly turn an anytime goalscorer bet into a winning selection.

    The Anytime Goalscorer bet is any appealing and potentially lucrative selection for your acca and bet builder. But be warned it can also be equally destructive.

    Anytime goalscorer is a surefire way to boost the odds on a multi-legged bet builder, especially if you look beyond the strikers.

    The appeal to slap in an anytime goalscorer into your bet builder can often be hard to resist, but it needs to be carefully considered or it can be the leg that always lets you down.

    Here we look at ten of the best of the best goalscoring market strategies.

     

    Avoid the obvious goalscorers

    Picking strikers on a hot streak in front of goal, is only going to get you skinny odds. The bookmakers have factored this in and will price as such.

    For example, Mo Salah is usually odds-on to be an anytime scorer in most games. It might add a tiny bit to your bet builder, but will increase the risk factor if he fails to hit the target.

    For better odds with this type of player it would be wiser selecting him in other goalscoring markets such as first or last. Though this will increase the odds, it will also increase the risk.

    To increase the odds of the bet builder, pick a player who is perhaps fourth or fifth in the market to score which will present a lot more value than those at the top.

     

    Pre-match nerves

    It might sound obvious, but plenty of bettors mark down their anytime goalscorer bet way before the team sheets have been announced.

    Ok, the odds might be better if you go early on your selections, but there’s nothing worse than picking a player to score only to find out they came down with food poisoning overnight and they are not even on the bench.

    Some nice bookies might void that bet before kick-off, but others may not. Always check the T&Cs.

     

    Investigate xG

    Researching expected goals and a player’s shooting accuracy might uncover players with more value.

    Players with an xG higher than their actual goals might indicate they are going through an unlucky patch and may be more likely to score than their current odds imply. On the other hand, players who have overperformed may warrant caution when backing them.

    Players who get high-quality chances on target suggests they are a genuine goal threat and could score soon.

    Big chances created and missed is another stat that can be plundered to reveal a potential goalscorer or someone struggling for form.

     

    Hot-streaks

    Some of the most unlikely players will hit a mini-hot streak in the season at some point.

    Defenders and midfielders can score in patches and then never get anywhere near the opposition penalty box for the rest of the season.

    The key is spotting the signs using the vast array of attacking stats on offer, in areas such as shots on target, shots off target, shots outside the box, big chances, blocked shots, xG, xGOT and hit woodwork.

    Also weigh up who they are most likely to come up against during a match. For example, a tricky winger running at a centre back playing out of position at full back, is likely to get some success during the match.

     

    Club and player hoodoo

    Some players can’t help themselves scoring against rival clubs. Whatever happens in the match, certain players will be on the money every time.

    There’s a multitude of factors that can make this happen, but a lot of the time there’s no explanation at all, it’s just a lucky charm. Chalk that one down to the Football Gods.

    It’s also worth keeping an eye on players coming up against players they always seem to get the better of, even after a transfer.

    Some defenders love or hate playing against certain strikers, and vice-versa, so keep an eye out for potentially winning match-ups.

     

    Look further down the market

    Big-name players and forwards will always top the goalscorer markets, and their odds are hardly worth looking at.

    Further down the goalscorer market is where you will find the most value, especially with defenders who come up for corners and midfielders not afraid to fire off a couple of long range efforts.

    Players in teams that are considered to be the underdogs will also provide better value.

    For the super brave, backing a defender to score with a header or from outside the area is not without its merits and at significantly better odds.

     

    Use the 'goal or assist' bet

    You don’t have to go all out anytime goalscorer. For an extra level of protection for your bet builder selecting ‘goal or assist’ might be a solid option.

    Odds will be lower than goalscorer, but the selection provides less risk and gives you more of a chance of success.

     

    Keep an eye on injuries and knocks

    Key players are often risked in big games if they are carrying a knock or have played too many games in the space of a week.

    This makes them more susceptible to further injury and from your side more likely to bust your bet builder.

    Steer clear of players who need a late fitness test or have hardly trained in the week, or the bet might not even get off the ground.

     

    Check the news

    Pre-match manager interviews and press conferences can be a slightly dull element to the match build-up, but can occasionally uncover the odd gem.

    Players being shuffled about positionally, removed or added to dead balls or struggling with an injury will help you make a more informed decision on where to place your bet. The signs are there.

    Those Football Gods I mentioned earlier, love a good story too. Players coming back to a club that let him go on a free - he’ll score. Club put a low bid in for a player and didn’t sign him - he’ll score.

    You get my drift.

    There’s always good stories floating around in the build-up to kick off, sometimes you have to lean into them and they might just pay off.

     

    Utilise the super sub

    There’s nothing more crushing than putting all your faith in a striker to pinch a goal, only to see his number go up in the 56th minute. Another bet builder hits the wall.

    But wait, some bookies are now offering super sub betting, where your bet is still alive if the player you selected is substituted.

    Their replacement will carry the bet until the end of the match - it’s two for one really.

    Again research is key here, especially as the multitude of subs a manager can now make is turning football into rugby union when it comes to player replacements.

    Depending on the state of the game, select players who are usually replaced in a like-for-like swap and try and avoid strikers who tend to be removed for defenders.

    There are trends when it comes to substitutions you just have to know where to look.

     

     

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