Eddie Hearn has praised Jake Paul for being 'smart' ahead of his upcoming rematch against Tyron Woodley.
The American returns to the ring looking to extend his professional record to 5-0 against an opponent he shared the ring with earlier this year.
Paul has used his huge social media following to his advantage to become a boxer and in his four fights, he's fought a former NBA player, two ex-MMA fighters and a fellow YouTuber.
However, his wins have been ridiculed by the boxing fraternity, with some even questioning how he and his brother Logan Paul are allowed to compete in the sport.
Logan's biggest profile bout was an exhibition against Floyd Mayweather which, according to reports, generated more than one million pay-per-view buys on Showtime.
"I like Jake Paul, sometimes annoying, often amusing but very smart. He's putting the time and effort into his boxing," he exclusively told Planet Sport.
"Anyone's got the right to take up boxing I could turn pro but wouldn't last very long - if you get a license if you get cleared by a commission - everyone's got a free choice to fight.
"I don't like it when people say he shouldn't be earning that type of money… he's built that opportunity for himself - it's not been given to him. He built that platform, the profile to do anything he wants and make that money.
"He's never going to be a champion, he's not horrendous I've seen worse professional fighters. He's smart and I think he's good for the sport because he's engaging a different audience into boxing," Hearn added.
Jake Paul will face Woodley for a second time after arch-rival Tommy Fury pulled out of their proposed bout with a chest infection and broken rib.
Within hours, Paul had replaced Fury with the former UFC champion and Hearn was impressed by Paul.
"Look how quickly he moved. When you find out as a promoter that a fight is off there's a window of an hour to about 48 hours before you find out depending on who you're working with.
"So he would have known well before we knew that Fury was out of that fight. But he's moved quickly, got a replacement straight out and when the news has broken about Tommy Fury he's gone - 'this is my next fight'. It's smart, and a disaster for Tommy Fury but I'm sure he'll be back in some form."
Paul defeated Woodley via split-decision in August and they collide once again on December 18 in Tampa, Florida.